You too understand the value of reaching the Hispanic consumer to grow your business. That's why you're here. You’ve heard that the Hispanic consumer has a buying power of 1.7 trillion dollars and growing, and you want to know how your company can also reach this consumer.
Hispanic Advertising is my specialty. The combination of my upbringing and career experience have prepared me to transition from an agency setting to a consultant role. I grew up on the border of Texas and Mexico where I had a distinct upbringing - living in one country while studying in the other. In college, I worked as a translator and interpreter for various US Government agencies such as the FBI and the US Border Patrol. And for over a decade, I collaborated with leading Fortune 500 companies, such as General Mills, Lowe's, Target and MARS Wrigley Confections to develop 360 campaigns that reach the Hispanic consumer. Now here I am, ready to help you maximize your efforts. Let’s work together to create a Hispanic-specific strategy for your business, or adapt your current campaign to connect to this growing demographic in the most authentic and relevant way.
With over 10 year of experience in helping US companies target the Hispanic market, I can help you reach the Hispanic consumer with a full strategy. From target identification and brief development to planning and executing a 360 campaign.
If you already have a strategy or existing creative (TV spots, radios, social content, collator material) in place, I will take that work and advise you how to properly infuse Hispanic relevant insights and/or translate the creative to reach this consumer in an authentic way.
We have a team of 100% bilingual professionals capable of translating materials from English to Spanish or Spanish to English: Marketing Materials (Scripts, social content, printed materials, etc), Press Releases, Press Conference Copy Points, Website Content and General Documents.
With a background in Account Management at various Advertising Agencies, let me help you plan and execute any of your project needs, including timeline/budget development and management.
Recognition by US Border Patrol and Attorney General John Ashcroft for exceptional performance in a series of wire interceptions in support of “Operation Great Basin”, the largest immigrant-smuggling case ever brought against a United States commercial carrier.
Account Supervisor for the Hispanic Advertising launch of the M&M’S Caramel when introduced to the market in 2017. Launch became the biggest in the category history, with $118M RSV.
Senior Account Manager of the team that launched the first total market social media presence for Toaster Strudel via Facebook, Twitter, Vine & Tumblr, increasing engagement by more than 300% in Year 1.
Youngest Board of Directors Chair for CARE, Cressie Animal Refuge & Enrichment Non-profit organization.
To Annaliz, the most important principle to live by is to treat others the way you want to be treated. That is why she always puts her client’s best interests at the forefront of everything she does.